Market Research

Market Research

Effective market research is essential to properly identifying and assessing growth opportunities. To that end, we have the expertise to perform a wide range of market research services. Whether using our internal resources or the specialized capabilities of our affiliated partners, we are capable of doing targeted, broad-based, directional, or quantitative research studies using all available mediums such as the Internet, email, phone, fax, and direct mail. Actual research methodologies utilized depend on the specific requirements and project objectives. Because of our industry focus, we can design and implement research programs that are relevant and properly focused. Some examples of the types of research we have done include:

 

  • Customer Satisfaction Research;
  • Buyer Analysis;
  • Brand/Image Studies;
  • Share and Usage Studies;
  • Market Segmentation Research

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